Essays, releases, and engineering notes from the people building Incredible.
Less of the work that drains. More of the work people are proud of.
The Jönköping company has quietly grown its pre-seed to 26M SEK while enterprise customers across four countries use its voice-first assistant.
The Swedish startup's "Vibe Computing" AI Agent replaces clicks and menus with spoken commands — and runs on legacy enterprise software without a single API integration.
The best AI assistants for Mac in 2026, ranked from hands-on use on what each can actually do, how it fits macOS, its free tier, voice, and privacy.
We ran 167 discovery calls before building Incredible. The finding that reframed everything: the work people most want gone is too individual to template, but consistent enough to teach.
The fastest way to automate a repetitive task is to demonstrate it once, not build it: record yourself doing the task while you narrate, and the workflow reconstructs itself, ready to replay by voice or a click.
A Product Hunt win, a quiet pivot, and the moment we stopped building another dashboard and started building something that lives on your machine.
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